Candlestick Park gets a ‘Monster’ name
September 28, 2004Candlestick park, back in my former home of San Francisco, has a new name–Monster Park. From the folks who make those expensive audio cables. Their cables always seemed kinda over-priced and this confirms it. They had the spare $6 million to buy the naming rights.
Poor Candlestick–I remember when it was called 3com Park. The good old days, when the dot-com boom allowed companies to throw huge amounts of cash at stupid sponsorship deals.
Like how Webvan bought the naming rights to all the cupholders in PacBell Park (excuse me, SBC Park). I remember going to a Pirates game, months after Webvan had gone under, and the cupholders still had the Webvan logo emblazoned on them. Because no other sucker had yet stepped forward to buy those naming rights.
Gotta love these companies willing to spend ungodly sums of money to get their corporate name and logo associated with ballparks and sports teams.
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